Glasser on Late Night

To promote her latest album and appearance on the Late Night with Jimmy Fallon, we created an interactive performance through the use of custom QR codes strategically placed around the stage. After taking a picture of the code, users were driven to the Glasser homepage where a psychedelic musical experience awaited them.

We also released exclusive Glasser songs on MP3 chips secretly embedded in the sides of NYC buildings, revealing only a headphone jack. A custom mobile app compass was designed to guide fans to these secret locations to hear the songs for the first time.