Also Shot on iPhone

Apple's "Shot on iPhone 6" campaign consists of beautiful photographs taken with iPhones. The campaign's only flaw is that it ignores the most common type of photos iPhone users take: unflattering ones. We set out to solve that problem by installing our own satirical versions of the ads around San Francisco. Within 24 hours of launching the Tumblr, the project received global attention and media coverage.

Co-created with Fabio Benedetto

alsoshotoniphone6.tumblr.com

 

Press:

Mashable

Buzzfeed

Bold Italic

Refinery 29

Creative Review

Dazed

Laughing Squid

SFist

Univision

CBC News

Cult of Mac

Global News

DIY Photography

Mac Rumors

Yahoo

Nerdcore

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