In August 2013, Rich Silverstein needed a new assistant. Instead of an ordinary job posting, we created work4rich.com, a website that invited applicants to complete six challenges.
The response was overwhelming. It reached more than 4 million people via Twitter, Adweek called it the "greatest ad for an executive assistant in the history of executive assistants," and we received more than 4,500 applications from all over the world.
Awards + Press:
Gold SXSW Interactive Award